Ibda’a Awards, the global media awards for students was launched in the year 2001 under the patronage of His Highness Sheikh Mohammed bin Rashid Al Maktoum.
An initiation of Dubai Media City in alliance with the International Advertising Association, its aim is to appreciate young media talent from all around the world.
This year participating students could send in entries in any 12 categories which are Journalism, Radio Feature, Animation, Graphic Design, Analogue Photography, Digital Photography, Print Advertising, TV Advertising, TV Documentary, Film/ TV Feature, Mobile Film and Digital Design.
The winner of each category will not only get to meet top notch media industry professionals but intern with them as well. In the last three years, Manipal University has seen a number of media students participating in this competition with two of them even making it to the final round. This year again, two of their students have been nominated in the category of Journalism (non-news).
In this issue we interview one of the nominees- a first year student, Nikita Arora from the Department of Media and Communication.
Q: How do you feel being selected amongst all the other participants?
A: I am extremely glad that I have managed to make my university and my professors proud. This feels surreal. I now hope I can make it to the final three.
Q: Can you tell us something about your article?
A: It is based on protecting the environment on an individualistic level.
Q: How strong do you think your chances are of getting the award home?
A: I right now am very nervous but I do know the competition is extremely tough so may the best one win.
The short listed participants will arrive at Media City on November 16, 2009 and the final results will be declared at a gala dinner arranged especially for Ibda’a participants on the 19 November, 2009. We wish this young nominee the very best and hope she continues to succeed in all her future endeavors.
By Disha Laungani