Opening of INDEX 2011 Student Challenge
The International Design Exhibition (INDEX) 2011 kick started on 22nd October at the World Trade Convention Centre. Over 900 exhibitors from across 50 countries are participating in this event of architectural artistry. Celebrating its 21st anniversary in the Middle East and North Africa (MENA) region, this event also focuses on a special Student Challenge where students from various universities are competing for a grand prize.
|Alan McCready briefing the students at the opening of INDEX 2011. Photo by Zainab Akbarali|
The organizers of INDEX, in association with ISG and Tasmena gave a detailed overview of the INDEX 2011 Student Challenge. Alan McCready, the Managing Director of ISG introduced the competition to the 64 participants from eight different universities across the UAE including the American University of Dubai, Zayed University, Al Ghurair University, Manipal University among others. The student challenge aims to promote the spirit of competition and improve networking opportunities for the participants with the many professionals visiting the event.
|Kristina Keutgen, a member of Tasmena explaining the schedule of events. Photo by Zainab Akbarali.|
Kristina Keutgen, a member of Tasmena, also briefed the participants on the structuring of the process where the eight teams will design a prototype and an instruction manual each. A testing team will be appointed to test the prototypes and instruction manuals to ensure that the designs are tangible. The winner will not only win a trophy from Lasvit, leading designer and manufacturer of award-winning lighting collections but have their design displayed for sale at Natuzzi, an established international furniture dealers. The challenge lies in making a correct instruction manual and networking with the wide array of industry professionals present at the event.
The budding interior designers are experiencing an opportunity of a lifetime. This four day event hopes to build in them a greater understanding of the world they are about to enter.
Report by Heena Makhijani